Solutions

Media & Marketing

Publish AI-written stories that stay factual, original, and on-brand.

Editorial, marketing, and comms teams now spin up newsletters, scripts, and campaigns with AI. Without fact-checking, tone control, and disclosure, you get fake book lists, phantom authors, and audience backlash.

Typical deployments

Newsrooms generating first drafts of listicles, recaps, or explainers.
Lifecycle marketers personalizing nurture sequences and sales outreach.
PR teams drafting statements, speeches, and social content under tight deadlines.

Incidents we prevent

Field report

Chicago Sun-Times fake reading list

An AI-generated summer reading list recommended books and quotes that did not exist, forcing retractions and syndication fallout.

Philadelphia Inquirer

Field report

Sports Illustrated's phantom authors

AI-written articles ran under fabricated headshots and bios, sparking public backlash about transparency and authenticity.

PBS NewsHour

Field report

Plagiarism and hallucinations in finance explainers

Experiments like CNET's AI finance articles showed near-verbatim lifts plus factual errors when drafts were not audited.

MSN

How General Analysis helps

General Analysis

AI Security Asset Management

Control which brand-safe documents and datasets train your creative models, and scan embeddings for copyrighted passages before generation.

General Analysis

AI Runtime Protection & Observability

Require sources for factual claims, run automated fact-checking and plagiarism checks, and enforce tone/style guides for every asset.

Playbook highlights

Performs automatic fact-check and source retrieval passes; unverified claims are highlighted for editors so no more phantom books or fake quotes ship.
Plagiarism/IP scanners compare drafts to training corpora and the public web, while optional disclosures or watermarks make AI-assisted pieces transparent.
Tone, DEI, and safety filters enforce brand style guides and block biased, profane, or off-color phrasing that would damage campaigns.
Editorial workbench keeps AI drafts, human edits, and approval checklists in one log so reviewers can trace which data or campaigns the model pulled from.

FAQ

Yes. Guardrails flag every statistic, quote, or claim and require a linked source or human approval before a piece is marked ready.

Plagiarism detectors compare outputs against licensed corpora, warn when overlap exceeds your threshold, and can auto-regenerate passages or require editor sign-off.

Tone guides, banned phrases, and disclosure macros ensure every asset sounds like your team while optionally adding "Drafted with AI assistance" footers or CMS metadata when policy requires transparency.

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